NEW APP

Due to my own problems, I am not very confident about my appearance. For example, my eyes are not big enough and my face is not small enough, especially when I am influenced by the fashion entertainment scene. My skin causes no surgery, so I’m looking for other ways to enhance facial attractiveness besides cosmetic surgery to help a new generation of young people (aged:15-30) to increase their awareness of the beauty and discover their own beauty rather than singleness Worship a kind of beauty.

This is a new APP that  I created.

APP dress: http://cs.velo.top/customerService/commonAccount/dialogue/#/ ( only phone)

current issue: I can invite a lot of people into my account and i can talk each other , but i can’t put them together to talk and listen to the audio at the same time.

 

Therefore,  i find the new app which i can use it as a base area to built my community.

I used this app to create  a community (opening the talking room 实时的)and invited someone who are interesting this topic or they can enter my community when they saw it and  to listen to the audio and then communite.

Intervention process

  1.  New question: How can Chinese women gain confidence in relation to their facial attractiveness using non-surgical methods?
  2. Finding the strong story and telling my facial problem story: Last year, I had a very serious allergic reaction on my face. Every day, my face was red and swollen, and I had to wear a hat when I went out. This situation lasted for more than half a year, and I was not confident.
  3. Making the audio shortly,  I edited it to 1 minute.
  4. Testing audio: invite stakerholder and some people work in different industry  to listen the audio, give me feedback.
  5. Intervention app: creative a community to invite  people who are  not  confidence with their facial beaut, share each other story and interface people.
  6.  

 

Evidence:   

Tutorial meeting —-

  1. First problem is: my MA question is quite long, should be short.                             my question is : how can the facial attractiveness of Chinese  women be increased through  non-surgical methods in order to improve  confidence and satisfaction of Chinese young people in their own beauty?  
  2. My project content should tell stories to audiences,and how to use the power stories to spread and influence the audiences?
  3. For the intervention, should I create communicate as a digital app.

 

showcase reflection

my question is : how can the facial attractiveness of Chinese  women be increased through  non-surgical methods in order to improve  confidence and satisfaction of Chinese young people in their own beauty?           Therefore, for the intervention’s question is : how can sounds(audio) powerfully influence(change) our conception  of beauty?

Intervention showcase 

 

 

Feedback by Richie :

1.How can sound make an impact ?

2.Sound should be downsized to 1 min.

3.Do you think sound is enough ?

4.International app, such as facebook, or instagram.

  1. The impact of ‘sound’ to demonstrate the proposed intervention should be better highlighted.
  2. The length of the audio file can be downsized to within 1 min – less is more.
  3. The efficacy of the proposed method should be more rigorously tested, for example by more experiments.
  4. Although Wechat is a popular social media in China, it is still new to the audience in the UK. Building the channel on Facebook, instagram or Youtube may be more efficient to spread the outcome of this study.

 

Revised intervention

Thanks to the advices and feedback from the tutors (Richie and Richard), my intervention will be revised accordingly. The details of the changes I planed to make are as follows. I will compress the sounds (audio) using editing software to make it more concise. I will introduce more variables for the interviewee, whom can have different background, and can come from different industry. I will explore the possibility of multi-platform channel for example on Weichat, Facebook, Instagram , Youtube, etc. I hope this intervention to help a new generation of young people (aged:15-30 years old ) to increase their awareness of the beauty and discover their own beauty rather than singleness worship a kind of beauty.

 

 

new intervention

Since last tutorial, i got one  useful advice from my tutor Richie  ———using sounds.  I’m thinking could i use sounds(audio) to display my intervention?  my question is : how can the facial attractiveness of Chinese  women be increased through  non-surgical methods in order to improve  confidence and satisfaction of Chinese young people in their own beauty?  Therefore, for the intervention’s question is :how can sounds(audio) powerfully influence(change) our conception  of beauty?   then created  new interventions a game: I recorded the voice about Chinese facial beauty   and nature beauty, and then invite Chinese young women to listen to this audio,and then compare two groups:one has listened,one has not.  
here i put the audio(sounds).
 

100 words

How can the facial attractiveness of Chinese women be increased through non-surgical methods in order to improve confidence and satisfaction of Chinese young people in their own beauty ?
The proposed intervention is to create a social media (via Wechat) channel. The channel contains
a recorded talk by a beauty magazine editor on the intrinsic advantages of Chinese women͛s natural beauty over the artificial counterpart. The audio is expected to excite conversations on
the aforementioned ͚how-can͛ question between potential Chinese users who lacked self-confidence and opted for the plastic surgery, and ultimately shift their perception of facial
beauty.

Intervention develpoment

last Monday, I received Richie’s criticism in relation to my intervention method,  he also recommended  investigate WABI SABI which is another concept related to beauty standards. WABI SABI is an integral part of Japanese aesthetic consciousness and generally refers to simple and quiet things.

I changed my intervention and question more than 5 times during this week, and I still did not decide yet.

Old question:

How can the non-physical facial attractiveness of Chinese women be highlighted to raise their awareness on the alternative approach (besides plastic surgery) to enhance their attractiveness?

How can the facial attractiveness of Chinese women be enhanced by non-physical methods (besides plastic surgery) and how can we raise awareness of non-surgical approaches to beauty?

New question:

How can  increase  the facial  attractiveness of Chinese  women  through  non-surgical in order to improve  the confidence and satisfaction of Chinese young people in their own beauty?

How can the facial attractiveness of Chinese  women be increased through  non-surgical methods in order to improve  confidence and satisfaction of Chinese young people in their own beauty?

Intervention Develpoment

1.Should set-up two groups ,one that spends time to look at magazines and another which does not  to compare media influence on beauty.

2.love yourself  campaign :set-up group, one looks at beauty magazines ,the other looks at own body positive campaign, and then compare which group uses more make-up.

A test group is separated in two. One half is given access to general magazines available on the high street and the other is given access to body positive images where natural beauty is celebrated (e.g the dove ‘love yourself’ campaign) after a set time participants should then enter the room. I think this way we can determine whether current publications impact our perception of beauty-and if the group shown ‘natural beauty’ use less make-up having not been subject to conceived perceptions of beauty.

New Intervention – Test -Feedback

 

new intervention:   I created a (fun activity)game to help young people (aged:15-30)to recognise their  own unique beauty ([1]).  i will set-up a room with a mirror hanging on the wall, and a table displaying some fashion magazines, make-up and cosmetic products . Then i will ask  3 participants (aged:15-30) to stand in front of the mirror, they can use any products (make-up) or experiment with  different facial expressions (smiles, eyes opened wide ) to demonstrate what  they think would  make them appear  most attractive.

this will be recorded so that  i can deduce how participants make themselves feel attractive and what steps are involved .

Resource :

China is one of the top three countries worldwide for its number of facial cosmetic surgery patients . (ISAPS, 2011).

Several researchers (Rhodes et al., 2005; Mulhern et al., 2003) even found that extraneous to physical facial aesthetics, non-physical characteristics – such as a pleasant expression and cosmetic makeup – also improve attractiveness.

[1] Nowadays, according to the new age group defined by the World Health Organization, the upper age limit of young people is raised to 44 years.

 

 

Hopes

This intervention to help a new generation of young people (aged:15-30) to increase their awareness of the beauty and discover their own beauty rather than singleness Worship a kind of beauty.

TEST AND FEEDBACK

FIRST : HOU NING (Visual communication)

I sent her my research questions and my intervention. She was very interested in my interactive game. She had sent me a video of this intervention, but due to the distance, I think this intervention was not very successful, but She gave me some feedback: two three participants is not enough, maybe you should not only use  magazines, but also provide access to airbrushing , mirrors at different angles because at the moment the intervention does not reflect real life.

Reflection : I’m confident that my intervention technique has been somewhat successful, however i have subsequently concluded that i need to increase my participants and the resources available to them. this will be more reflective upon real life and give mea more varied recognition of beauty and allow my results to impact stakeholders more effectively.

Secondary:  Molly (Taiwan, Fashion Industry)

I recorded a video. and she give a feedback:   I think this is kind of great activity to let people think what beauty is!? And also the society pressures does effect the feminist or not.

 

Third expert:  Xiao Hong (Chinese, magazine editor)

He is editor-in-chief of the magazine. We contacted him online. I sent him my intervention. He also asked me very well what I needed to do. Finally, he gave me some feedback: he  thought that each person may have different perceptions of beauty, like many types of magazines, similar aesthetic styles such as Bazaar’s high degree of acceptance by the public, and other independent magazines that tend to emphasize the personality’s niche aesthetic style. The game may be enriched in the choice of cosmetics, such as eye shadows with relatively high saturation (bright yellow sky blue), and blushers that are less popular (light purple). The choice of facial expressions can also be more, for example, adding some non-social expressions, similar to apathy, boredom, frowning, can be, as long as the experience of the state of the person, you can try to express beauty.

And he has recommended me some related tweets and videos. I’m very grateful to him.

http://card.weibo.com/video/h5/detail?object_id=2017607:c582086483f55927934d2a82edb655e5

 

Fourth:Sophie

    

Sophie did this intervention, She was still interested in my intervention, but she felt somewhat confused with the measure of intervention because she felt that  was not very clear in the last part of the intervention. The advice she gave me was to think about it: how to measure your intervention?

Reflection: should i change some conceptions or methods  of intervention,because there no way to measure the influence of magazine  and cosmetic products especially she was already wearing make-up.

 

 

WWHI process

Due to my own problems, I am not very confident about my appearance. For example, my eyes are not big enough and my face is not small enough, especially when I am influenced by the fashion entertainment scene. My skin causes no surgery, so I’m looking for other ways to enhance facial attractiveness besides cosmetic surgery to help a new generation of young people (aged:15-30) to increase their awareness of the beauty and discover their own beauty rather than singleness Worship a kind of beauty.

First research:

In the post millennium mainland China, the media coverage of attractive women (e.g. on the internet, TV shows, movies and etc.) from United Kingdom and United States of America has contributed to the nationwide pursuit of a western ideal of beauty through facial cosmetic surgery . China is one of the top three countries worldwide for its number of facial cosmetic surgery patients . However,  surgical interventions on a woman’s face – e.g. double-eyelid surgery, reshaping of the nose and face to name a few – are no doubt painful, and risky. they can result in infection, bleeding, facial nerve injury and scar formation .

 This work aims to address the following question: How can the non-physical facial attractiveness of Chinese women be highlighted to raise awareness of  alternative approaches (besides plastic surgery) to enhance attractiveness?

How can the facial attractiveness of chinese women be enhanced by non-physical methods (besides plastic surgery) and how can we raise awareness of non-surgical approaces to beauty?

However, it has been widely accepted that the notion of beauty is subjective and there is no `gold standard’ for facial beauty . Several researchers (Rhodes et al., 2005; Mulhern et al., 2003) even found that extraneous to physical facial aesthetics, non-physical characteristics – such as a pleasant expression and cosmetic makeup – also improve attractiveness. Hence, it is reasonable to postulate that these could serve as alternative means to enhance facial beauty without the help of dangerous and painful plastic surgery.

Two Secondary research articles:

Zhang (2012) (see What in WWHI) investigated how mainland Chinese women interpreted beauty and body image amid the globalization and mediated culturalisation. This was done by interviews with 13 Chinese women on the subject of ‘ideal beauty’. It was found that global media has a significant influence on Chinese women’s perceptions of beauty, and the pressures from the peer, family and society attributes to their pursuit of physical beauty via dieting and cosmetic surgery.

Mulhern et al. (2003) (see Why in WWHI) studied how do cosmetics improve female facial attractiveness. This is done by experimentations over 10 volunteers whom are beautician under different cosmetics conditions. It was found that eye-makeup and foundation contribute significantly to the full facial makeup and, unintuitively, lipstick did not contribute to attractiveness independently.

Conclusion:  Zhang’s study provides the background of my research, which is concerned by the nationwide pursuit of western ideal of beauty through facial cosmetic surgery in mainland China. On the other hand, Mulhern et al. (2003) ‘s work provides an example of alternative means of enhancing female facial beauty apart from dangerous and painful cosmetic surgery. Their findings not only motivate the objective of my study but also help to design my intervention (see How in WWHI) for the proposed key question (i.e. How can the non-physical facial attractiveness of Chinese women be highlighted to raise their awareness on the alternative approach (besides plastic surgery) to enhance their attractiveness?).

Mulhern R., Fieldman G., et al., 2003, Do cosmetics enhance female Caucasian facial attractiveness ? Int. J. Cosmetic Sci. 25:199-205

Zhang M., 2012. A Chinese beauty story: how college women in China negotiate beauty, body image, and mass media. Chinese Journal of Communication, 5(4), 437-454.

Early intervention

I have designed an experiment to examine how pleasant expression, make-up and  cosmetic products, or the combination of the two affect the perception of  facial attractiveness of Chinese women.(before and  after applying make-up)

I will photograph three young Chinese females (aged 20-30 years old, living in Beijing )  four times in different compositions : (1) with no expression or makeup; (2) with no expression but with makeup; (3)  smiling but no makeup and (4) smiling and makeup.  I will then select 5 undergraduate males (in London) to rate each photo from 1-10.

Currently , the problem with the trial is that the geographical scope of the women I choose is in Beijing, China, but I am now in London, therefore, I can only do an online photo collection from the women I know living in China (I’ve collected 4 Photo of a Chinese female).

After conducting 1-2 street and 2 online interviews over a period of one week, I anticipate  the  results will take one day to analyse. According to my own observation of beauty standards, I expect there will be significant differences in the perception of beauty. I intend to use qualitative and quantitative analysis to show which images the undergraduate males( in London) prefer and in which composition . This means that I will be able to  collect more in-depth  interview information.

04/06/2018   Secondary  intervention

Today I received  Richie’s criticism in relation to my  intervention method, because it  was too smilier  to a survey.  it lacked purpose, so I re-examined my early intervention and created a new approach. he also recommended  i investigate WABI SABI which is another concept related to beauty standards.

new intervention:   I create a game help young generation (aged:15-30)to recognise their  own unique beauty.  With a mirror hanging on the wall, a wall leaning against a table, some fashion magazines with facial make-up on it and some cosmetics, and then let 3 people(aged:15-30) stand in front of the mirror, can use any means (make-up) or try different Facial expressions and orientations (smiles, eyes wide open) to show that they think this is the most beautiful condition of their moment.

Hopes        This intervention to help a new generation of young people (aged:15-30) to increase their awareness of the beauty and discover their own beauty rather than singleness Worship a kind of beauty.

Test result

Initial WWHI

04/2018-05/2018

The question I studied before was: How does art/fashion/image apply to changing the stereotype of gender and baldness?

A bald woman affects the possibility of finding a job, for example in the service industry. There are many bald valets, but I only want to see a bald waitress in a hip and cool restaurant. I feel very stupid. “

Therefore,I wanted to raise awareness about alopecia and create discussion about the gender stereotypes associated with women with long hair, as opposed to women with little or no hair.and : I want to the observe phenomenon and explain the problem of gender equality.

After i discussed with my tutor Dvid, he mentioned some concept —location, culture, beauty standards … he said i need care these parts, and i should need to change my proposal content.

After few days, i did some research about global beauty standards culture, therefore, i changed my question :             How can we popular Chinese and British aesthetics be measured in order to help the young Chinese generation recognize their own beauty?

In this proposal, I will examine the aesthetic values that British and Chinese audiences attach to facial features. What do people of these two nationalities find attractive – but, more pertinently, why? Why are some facial features, such as skin pigmentation, face shape, and double eyelids, regarded as ‘beautiful’ whilst others are regarded as ‘ugly’? If human beings share the same biological composition, then the answer must be cultural.

But i got feedback form my tutor,  my conception was too board